In an age when technology enables us to write apps that are faster, more capable, and more robust than ever, our business software is somehow getting larger, slower, and more broken. It is becoming over-engineered, over-complicated, and over-budget. It promises us the world, but ultimately delivers an expensive collection of unused features.
To get any real work done, your staff reach for pen-and-paper or sticky notes. Stacy uses a todo list app on her iPhone for daily checklists. Jim uses a Moleskine journal to store notes from his sales calls. Meanwhile, you're paying $100,000/year for a damn CRM, collecting dust.
Our vision for RUGI is to challenge the status quo by reimagining what business software can and should be. Nobody wants another glorified data entry system. We want a streamlined, no-nonsense tool that intuitively aligns with the rhythms of our daily work. We want software where the value is so evident, so integral to enhancing workflows and closing sales, that teams are self-motivated to use it.
That's what inspired us to take action and craft a solution from within.
We built RUGI as an internal tool, and it helped our own business grow from nothing into 8-figures of annual revenue. It's a tool grounded in reality, cut on the teeth of owners, operators, salespeople, and support staff who have been using it daily for the past seven years. It helps you when you need it to, and gets out of your way when you don't.
As we stand on the brink of sharing RUGI with the world, our excitement is tempered by a profound sense of responsibility. We're not just launching a product; we're offering a new way to work, a chance to reclaim what business software should have always been—a tool that works for you, not against you. In the coming weeks, we'll be rolling out invitations for early access, and we can't wait to hear what you think!
Stay tuned.
~Team RUGI